Digital
CoverU
Low on the list of favorite subjects, health insurance has a steep learning curve for college students. With a uniquely conversational tone, MOD created a fresh take on the dialogue that feels more familiar than formal. Add to that an animated character to guide the learning journey, and the result is an endlessly clickable experience that entertains and educates with simultaneous satisfaction.
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Quell Foundation Testimonial
Every story that the Quell Foundation shares moves us closer to normalizing the conversation around mental health. MOD partnered with Quell to create Lift the Mask, a feature-length documentary film series that unfolds the stories of a diverse group of people who struggle—and continue to live—with mental illness. By encouraging people to be open with their personal stories, we create a safe space for all to share.
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Ongoing Email Campaigns and Digital Development
Digital design is only interactive if it successfully compels people to interact. Too much, too frequent, too many—and members start to feel that Aetna doesn’t respect their time. Instead, we choose crisp, compelling, and concise communication. MOD understands what makes digital work, and we deliver it consistently. We have partnered with Aetna on a variety of projects over time to advance digital strategic objectives and keep audiences engaged.
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